Marketing and Engagement Coordinator
SUMMARY
This opportunity plays a key role in supporting and promoting the communication goals of the City by performing a range of activities including updating website content and social media platforms, writing/editing and producing both written and graphical content for a variety of print and digital projects, developing and implementing a Marketing and Engagement Plan, developing and managing special events. This position will assist and coordinate marketing and engagement efforts of all City departments. This position will work closely with the Community and Economic Development Department, which leads the City’s development policies under the four guiding pillars of Industry, Downtown, Housing and the Arts & Tourism, leveraging resources to improve the well-being of each citizen.
ESSENTIAL DUTIES AND RESPONSIBILITIES
The following duties are normal for this position. They are not to be construed as exclusive or all inclusive. Other duties may be required and assigned.
The essential functions or duties listed below are intended to illustrate the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Coordinates and edits publications, writes speeches and press releases, coordinates special events, helps to develop key communication messages and manages graphic standards
• Works collaboratively with all Departments to achieve strategic communication goals/support for the needs of the Organization.
• Maintains and updates content on City website and engagement platform(s). Ensure all web pages follow website policies and guidelines. Write and design original content and assist and advise departments with their web content as needed.
• Prepares emergency updates and distributes on accelerated schedules during periods of severe weather and crisis.
• Coordinates the development of marketing material.
• Creates, implements, and monitors content on all social media platforms.
• Provide multi-media content, primarily photography and short video.
• Researches appropriate external funding opportunities thorough private grants and state and federal resources.
• Supports grant writing activities.
• Plan, implement and promote public awareness and community engagement events that may include public feedback and visioning sessions and community events.
• Respond to community inquiries received via website, email, phone calls, public comment, engagement websites, or social media.
• Respond to press inquiries as assigned by the City Administrator.
• Assists with communication projects to ensure that residents and businesses are informed about activities, functions and initiatives of the City.
• When necessary, develop proactive community engagement campaigns to inform, communicate with, involve, and collaborate with elected officials, other governmental organization, members of the public, and businesses.
• Serve as administrator for software platforms as designated by the City Administrator.
• Provide technical support/ training on communication practices to key staff members. Train other City employees how to effectively engage the public including conducting engagement campaigns when necessary.
• Recommend best practices related to City communications.
• Performs similar or related work as required, directed or as situation dictates
MINIMUM TRAINING AND EXPERIENCE REQUIRED TO PERFORM ESSENTIAL FUNCTIONS
• Bachelor’s degree (BA) in communications, journalism, marketing, graphic design, public administration or related field.
• Experience in a similar position.
• Knowledge of the principles and methods of public relations as it relates to public administration and public information.
• Knowledge of current social media practices.
• Experience with website content management and publication of communication materials.
• Understanding of the effective use of graphic arts in communication.
• Knowledge and experience with photography, videography and Adobe Creative Suite programs.
• Ability to establish and maintain effective working relationships with other officials, civic organizations, employees and the general public.
• Valid driver’s license and good driving record.
• Subject to a post-offer drug and alcohol screening and background check.
Preferred Training and Qualifications:
• Master’s degree
• Bilingual in Spanish
Base pay range: $45,000-$55,000, depending on qualifications.
Full job description and Position Profile can be found below.
Cover letter, resume, and professional references can be sent to the attention of Sven Peterson, City Administrator.
E-mail: [email protected],
or mail: Sven Peterson, City Administrator, Perry City Hall, 1102 Willis Ave P.O. Box 545, Perry, Iowa, 50220.
First round of application review will be October 7th, 2021.
The City of Perry, Iowa is an Equal Opportunity Employer.
This opportunity plays a key role in supporting and promoting the communication goals of the City by performing a range of activities including updating website content and social media platforms, writing/editing and producing both written and graphical content for a variety of print and digital projects, developing and implementing a Marketing and Engagement Plan, developing and managing special events. This position will assist and coordinate marketing and engagement efforts of all City departments. This position will work closely with the Community and Economic Development Department, which leads the City’s development policies under the four guiding pillars of Industry, Downtown, Housing and the Arts & Tourism, leveraging resources to improve the well-being of each citizen.
ESSENTIAL DUTIES AND RESPONSIBILITIES
The following duties are normal for this position. They are not to be construed as exclusive or all inclusive. Other duties may be required and assigned.
The essential functions or duties listed below are intended to illustrate the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Coordinates and edits publications, writes speeches and press releases, coordinates special events, helps to develop key communication messages and manages graphic standards
• Works collaboratively with all Departments to achieve strategic communication goals/support for the needs of the Organization.
• Maintains and updates content on City website and engagement platform(s). Ensure all web pages follow website policies and guidelines. Write and design original content and assist and advise departments with their web content as needed.
• Prepares emergency updates and distributes on accelerated schedules during periods of severe weather and crisis.
• Coordinates the development of marketing material.
• Creates, implements, and monitors content on all social media platforms.
• Provide multi-media content, primarily photography and short video.
• Researches appropriate external funding opportunities thorough private grants and state and federal resources.
• Supports grant writing activities.
• Plan, implement and promote public awareness and community engagement events that may include public feedback and visioning sessions and community events.
• Respond to community inquiries received via website, email, phone calls, public comment, engagement websites, or social media.
• Respond to press inquiries as assigned by the City Administrator.
• Assists with communication projects to ensure that residents and businesses are informed about activities, functions and initiatives of the City.
• When necessary, develop proactive community engagement campaigns to inform, communicate with, involve, and collaborate with elected officials, other governmental organization, members of the public, and businesses.
• Serve as administrator for software platforms as designated by the City Administrator.
• Provide technical support/ training on communication practices to key staff members. Train other City employees how to effectively engage the public including conducting engagement campaigns when necessary.
• Recommend best practices related to City communications.
• Performs similar or related work as required, directed or as situation dictates
MINIMUM TRAINING AND EXPERIENCE REQUIRED TO PERFORM ESSENTIAL FUNCTIONS
• Bachelor’s degree (BA) in communications, journalism, marketing, graphic design, public administration or related field.
• Experience in a similar position.
• Knowledge of the principles and methods of public relations as it relates to public administration and public information.
• Knowledge of current social media practices.
• Experience with website content management and publication of communication materials.
• Understanding of the effective use of graphic arts in communication.
• Knowledge and experience with photography, videography and Adobe Creative Suite programs.
• Ability to establish and maintain effective working relationships with other officials, civic organizations, employees and the general public.
• Valid driver’s license and good driving record.
• Subject to a post-offer drug and alcohol screening and background check.
Preferred Training and Qualifications:
• Master’s degree
• Bilingual in Spanish
Base pay range: $45,000-$55,000, depending on qualifications.
Full job description and Position Profile can be found below.
Cover letter, resume, and professional references can be sent to the attention of Sven Peterson, City Administrator.
E-mail: [email protected],
or mail: Sven Peterson, City Administrator, Perry City Hall, 1102 Willis Ave P.O. Box 545, Perry, Iowa, 50220.
First round of application review will be October 7th, 2021.
The City of Perry, Iowa is an Equal Opportunity Employer.
| Marketing and Engagement Coordinator Position Profile |
| Marketing and Engagement Coordinator Job Description |